Setting Up in Practice Bootcamp - The People Behind the Bootcamp
Why we only teach what we have lived through
Hi there,
Samera's Setting Up in Practice
Friday, 25 September 2026
In-Person event
Location - The ICAEW, London
Chartered Accountants' Hall
Moorgate Place
London
EC2R 6EA
There is a particular kind of training course where the person at the front learned everything from a textbook the week before. We have sat through a few. They are fine, in the way a packed lunch is fine.
This is not that.
I founded Samera twenty-five years ago because, by my own account, I got tired of generalist accountants missing the point of running a dental practice. With over twenty years of commercial experience, I have built a network of contacts most dentists would need a decade to assemble and somehow manage to make a session on raising finance feel less like a lecture and more like a conversation with someone who genuinely wants you to win.
Dr Smita Mehra is our Clinical Director, and she is also the Principal Dentist running the Neem Tree Dental practices. This matters more than it sounds. When she talks about surgery design or building a team that stays, she is not reciting theory. She has hired the wrong person, fixed the rota that did not work, and signed the lease that turned out to be a good one. Her sessions come with the kind of detail that only shows up when someone has actually lived through it.
Chris O'Shea is our Head of Digital Marketing, and he is quietly responsible for a lot of Samera clients getting found online before their doors even open. His sessions on branding, SEO and lead generation are the difference between a beautifully designed practice nobody has heard of, and one with a waiting list before the paint dries.
Uros Turcic is our Healthcare Finance Specialist. He is responsible for helping practice owners navigate funding, acquisition finance and financial planning. His practical expertise supports dentists at every stage of practice ownership.
One past delegate put it this way. "The speakers and content were exceptional. It is very clear that they have considerable experience and knowledge in this field."
Meet the team and reserve your seat: https://samera.co.uk/events/setting-up-in-practice-bootcamp/
Last call from us comes next, including what happens if you leave it too late to book.
Speak soon,
Arun

Uros Turcic
Business Development Consultant
Need finance for your next practice?
Uros has helped hundreds of dentists secure funding at excellent rates. Book a free 30-minute call and find out what's possible.
MEET MY TEAM

Natasha Gnanapragasam
Accountancy Senior Manager
Natasha joined Samera in 2021 and has built solid experience in accounting and taxation. She works closely with business owners, particularly in the dental and healthcare sectors, supporting them in improving tax efficiency and strengthening their financial performance.
She is also keen on using technology to make processes smoother and more efficient. Natasha often helps clients adopt better digital tools, improve systems, and simplify day-to-day workflows. Her practical and supportive approach helps businesses make confident decisions and focus on long-term growth.
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Dental CFO Services - Our Dental CFO Services can take much of the financial decision-making burden off your plate, giving you more time to see patients and enjoy your life.
Making Tax Digital for Dentists - Automate your dental accounts and tax when you go digital with our specialist dental accountants.